Loyalty Is On The Move

Posted by Maria Pallante

Jan 24, 2019 9:06:04 PM

 As featured in Loyalty 360

Keep up with an innovative mobile loyalty strategy

Loyalty—it’s in your customers’ pockets and at their fingertips. Smart brands are acquiring, engaging, and retaining customers with a loyalty strategy that harnesses the simplicity and readily-adopted nature of mobile. Here are some ideas on how leverage new integrations in mobile technology to personalize and enrich your customers’ journey.

Read More

Topics: Loyalty Program, Digital Platforms, Loyalty Solutions, Digital Loyalty, Mobile Loyalty, Loyalty Marketing, Loyalty Strategy, CX, customer engagement, Journey Map

Trick vs. Treat: Building a CX Strategy that’s a treat for customers and the bottom line

Posted by Bond Brand Loyalty

Oct 31, 2018 12:17:01 PM

Building a successful CX strategy can feel like a haunting task. Brands recognize the importance of defining and delivering a differentiated Customer Experience, but often don’t know where to start, or get lost along the journey. The right Customer Experience potion is the combination of a few key ingredients, including a CX strategy aligned with the brand promise, defining the business outcomes your CX work will impact, mapping the entire journey (with the customer), and engaging your employees by creating a CX culture.

Read More

Topics: Customer Experience, CX, Journey Map

!