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How to Navigate AI Regulation: A Loyalty Perspective | Part 1

 

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‘No such thing as too much emotion,’ but should brands earn the right to make weepy ads?

 

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Mkt Intel: How Amazon's 'Consult-a-Friend' is Revolutionizing Shopping Recommendations

Sophia Palalas

Content Writer

Bond’s Mkt Intel Trend Subscription Blog:

A Micro Blog Series Delivering Big Insights, all in 500 words or less.

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Mobile Apps: For Known or Unknown Customers?

Maria Pallante

Content Writer

 

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The Question of Privacy Amidst Evolving Technology: A Guide For Marketers

Maria Pallante

Content Writer

 

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Mkt Intel: AI and AR Are Modernizing Consumer Interactions

Scott Lewis

Content Writer

Bond’s Mkt Intel Trend Subscription Blog:

A Micro Blog Series Delivering Big Insights, all in 500 words or less.

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Nested Loyalty: The Future of Customer Loyalty

 

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A Silver Lining to the Great Resignation

Kay Van Slooten

Content Writer

It came as a bit of a blow to many of us who thought The Great COVID Job Churn” peaked in 2020: The Great Resignation.”  The latter term, coined by American management professor Anthony Klotz in May 2021, refers to the notion that a wave of employees will be quitting their jobs, or have already, in a pandemic-related resignation boom. The magnitude of this trend really sank in during a virtual chat I had with my colleague, Mary Kalkanis, our VP of People and Values. Looking at the latest headlines and reports, we realized that if we thought churn had hit its highest level last year, we hadn’t even seen the half of it.   

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The New Rules of Customership—Highlights from Bond.Forums

Bond

Content Writer

In a year of massive disruption, businesses had to rapidly pivot how they went to market and how they engaged their customers. Yet, even as many brands accelerated their digital and loyalty transformations, which were well underway before the pandemic, there are gaps between customer expectations and experiences like never before.

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Reimagining the Future of Employee Experiences

Kay Van Slooten

Content Writer

As business leaders make plans for the return to the office, they’re adjusting to some of the permanent shifts the pandemic has left us: it’s out with closed cubicles and small personal desks and in open collaborative spaces and touchless coffee machines. However, it’s not just physical spaces that need a rethink, but the big intangible: organizational culture. Across sectors, CEOs and executives are grappling with tough questions: 

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