Content Writer
Blog
Bob Macdonald
Recent Posts
The pandemic taught the world life-changing lessons we won’t soon forget. As I reflect on the past 20 months, I think of two memorable realizations of many I had as the crisis unfolded and evolved.
As I look back over the past four years to when we launched Bond and began our separation from a U.S. holding company, I’m amazed, and so proud of our team and what we’ve accomplished to become an industry leader. I’m also extremely grateful for the growing list of global brands who have chosen to work with us.
Loyalty is a hot topic today for brands that are looking to differentiate themselves from the competition. But, many brands are unsure how to approach loyalty beyond a rewards card or timely discount. The Loyalty Report, which surveyed over 6,000 consumers on over 160 loyalty programs, captured key insights about consumer attitudes, behaviors and interactions with brands. Though the report is rich with insights and trends, here are the top 10 takeaways from the 2014 Loyalty Report.
