Bond EMEA
How can I ensure to hire customer-oriented employees?
Recruitment processes in organisations are becoming more and more complex as the candidates' aptitudes are very diverse and versatile.
Whereas years ago, qualifications from top universities and final grades were taken into account, nowadays more consideration is given to "soft skills", personal and subjective competencies that determine, in many cases, the hiring of one or the other candidate.
Among these skills, customer orientation is fundamental to delivering a seamless experience and achieving business success. But how can I ensure to hire candidates with this competency?
The best way is to have a tool that measures people's level of customer orientation, so that by introducing it as a stage in the recruitment process, you can ensure you choose the right talent.
At Bond, we have created CX Talent, an assessment based on psychological measurements, neuropsychological findings and behavioural research that evaluates the different aspects of customer-centric leadership.
The method consists of exposing the candidate to different situations to identify their personal attitudes and behaviours, finding their level of performance in 29 competencies, both emotional and rational, ranging from identifying customer needs to self-motivation.
The results of CX Talent allow companies to know the level of orientation, preparation and predisposition in CX of each of the employees that could form part of the organisation, and to assess whether the candidates are ideal for the position or whether it justifies investing in some action to improve their competencies.
But the use of the methodology can go beyond the moment of selection and subsequent incorporation of new employees in customer centric organisations. With this assessment, the company will be able to know its level of customer orientation and implement development plans to increase it. It will also be able to identify the ambassadors of customer centricity within the organisation, turning them into role models and, at the same time, boosting the customer centric culture.
So next time you have to start a recruitment process for your organisation, will you make sure that the candidate is truly customer centric?
We invite you to request a demo of CX Talent! Get in touch with us at information@bondbl.com